Klaviyo · Pricing

Klaviyo Pricing

Klaviyo is the default email + SMS for DTC ecom on Shopify; Mailchimp wins general SMB, ActiveCampaign wins SaaS/services automation, Omnisend wins budget DTC.

Last tested May 2026

Klaviyo offers 5 pricing tiers. Pricing tested as of May 2026.

Free
Free
1 seat included
Up to 250 contacts · 500 email sends/mo · all features unlocked · Klaviyo branding on emails
Email (1k contacts)
$45/mo
5 seats included
1,000 contacts · 10,000 email sends/mo · removes Klaviyo branding · all flows + segmentation · Shopify deep integration
Most picked
Email + SMS (1k contacts)
$60/mo
5 seats included
1,000 contacts · email plan + 150 SMS credits/mo · TCPA/GDPR compliance · unified email+SMS flows
Email (25k contacts)
$720/mo
25 seats included
25,000 contacts · 250,000 email sends/mo · advanced reporting · priority support
Enterprise
Free
Custom · 100k+ contacts · dedicated CSM · dedicated IP · SSO · advanced security · custom data residency

Plans, limits, and pricing change. The Vibetoolstack Klaviyo review tracks every change in its update log.